Our feel-good official corporate charity success story

Posted by KImberly Armstrong

Meeting Corporate Social Responsibility goals can be challenging for organizations. In order to make a difference in the community, they must be somewhat lofty.

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How a US inventory problem helped a Canadian subsidiary

Posted by KImberly Armstrong


Did you know Canadian subsidiaries of multi-nationals could benefit from the inventory problem of their parent company?

It’s true.

If your business operates worldwide, and you collaborate with a Corporate Trade company with similar reach, then you’re on your way to generating extra value for your media spend or other business expenses.

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Best practices for launching Corporate Trade in your business

Posted by KImberly Armstrong

So you've signed a Corporate Trade agreement, you have a bank of media Trade Credits
ready to go, and now it’s time to spend them. 

There are a number of factors which can help or impede the successful launch of a new Corporate Trade solution in your business.  Many businesses and agencies alike can be intimidated by the process involved of adding "another cook in the kitchen" for media buying. 

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Introducing The Bottom Line: A Canadian Corporate Trade Insider Report

Posted by KImberly Armstrong

Last week we at Active International in Canada launched a fresh new quarterly report "The Bottom Line", with our customers and key partners in mind. 

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Happy Birthday to us...

Posted by KImberly Armstrong

Today, the Active International Canada Team celebrated its 22nd birthday.  Cake for breakfast is ok when it's your birthday, right?

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Video: Sport Chek innovates to recruit top talent.

Posted by KImberly Armstrong

Congratulations and kudos to one of Active International's valued clients, FGL Sports & Sport Chek for their innovative use of Social Media to recruit top talent!

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Case Study: Men's Journal and Corporate Trade

Posted by KImberly Armstrong

Innovation Spotlight:

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