5 ways procurement can use trade credits to lower business expenses

Posted by Kimberly Presnail

Over the past decade, the value that procurement and strategic sourcing have brought to Canadian businesses has been immense. Some of the most innovative operational streamlining and efficiency solutions that I have seen were all born from the supply chain department.   And yet, today many procurement executives are struggling to find new approaches to deliver new, sustainable value. 

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Active Cares: the hunger statistics in Canada are alarming.

Posted by KImberly Armstrong

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The top 3 CEO profit challenges that Corporate Trade can help solve.

Posted by KImberly Armstrong

Having navigated through all the turmoil of the past decade, CEOs whose job is to steer a company to profits and growth still have plenty of worries top of mind.

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Media Agencies: A penny saved is three pennies earned through corporate trade

Posted by Tanja Bessey

 

I’ve been working in the Corporate Trade industry for about 6 years, and consider myself somewhat of an expert.  I’m fortunate enough to have a 360 degree view of the industry and all of the different ways Barter is used by businesses and agencies,  but it wasn’t always that way.

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Corporate trade without excess inventory.

Posted by Scott Miles

I don’t have an excess inventory problem. Is Corporate Trade right for me?

The answer is yes, you can use Corporate Trade without an excess inventory problem, so long as you have an annual advertising budget of $500,000 and up.This is a common question I run into with customers, so today’s blog focuses on the subject of Bartering without inventory. Caveat: if you’re not yet familiar with Corporate Trade, I recommend you read the following blog post, and watch this video to get a basic understanding.

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What's next for Corporate Social Responsibility?

Posted by KImberly Armstrong

Take your charitable business efforts to the next level with Corporate Trade


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What is Corporate Trade ?

Posted by KImberly Armstrong

It is a question I inevitably get at every networking event, friend or family gathering, and discussion surrounding what I do. Thankfully it’s a question I love to answer, so today’s blog post gets back to the fundamentals of our business model – what exactly is Corporate Trade?

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Digital media trends and Corporate Trade

Posted by Joanne Crump

 In today’s economic landscape client advertising budgets are coming under intense scrutiny. According to a recent report by the Canadian Marketing Association, advertising accounted for 80% of the marketing budget in the 1980’s. Today it’s at 50%, with digital being the only area of growth.

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Using Trade Credit strategically in your business

Posted by Scott Miles

 Your business has entered into a Corporate Trade deal. You have exchanged an underperforming asset, perhaps excess inventory, in return for Trade Credit that can be used with cash to pay for routine budgeted business expenses.

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7 reasons Corporate Trade is a smart choice for marketers

Posted by KImberly Armstrong

Despite an uncertain global economy, one thing has remained on a steady incline –advertising investment. Zenith Optimedia’s ad spend forecast predicts a jump of $24 million in North America and almost $100 million around the world from 2010 to 2014.

Meanwhile, CXOs across North America are seeking ways to improve their cash flow and reduce operating expenditures. More than ever before, marketers are put under the microscope each month to produce results and deliver a positive ROI.

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