Karim Kanji

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Back To The Future: How data is changing the way we advertise 

Posted by Karim Kanji

Last month we hosted another #Media360 event in our offices. This time our panel discussed the topic of how data is changing the way we advertise.

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Sports Love Social Media: Twitter signs deal with NBA and more!

Posted by Karim Kanji

Twitter:

The microblogging site signed a new exclusive content deal with the NBA.

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Snapchat and Facebook are fighting over users and brands. And so much more.

Posted by Karim Kanji

Facebook.

Facebook is building a better newsfeed. According to a blog post, Facebook announced that all of our feeds will show more posts from family and friends.  

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Snapchat opens Canadian office. And more Social Media News from this past week.

Posted by Karim Kanji

This month, Snapchat joined LinkedIn, Facebook and Twitter in setting up their Canadian operations in Toronto. 

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Last Week in Social Media: May 28-June 3

Posted by Karim Kanji

When you think about pre-roll you probably think about YouTube. Right? Well, now let's add Twitter to this. Although it's still in beta this development will be interesting. How will advertisers and brands react to this? 

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Last Week in Social Media: May 21-27

Posted by Karim Kanji

It's official. We will all be able to do more with Twitter. Although the 140 character limit stays the same, media attachments will no longer use up valuable space. 

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Last Week in Social: May 14-20

Posted by Karim Kanji

Our team here at Active has been busy putting their thoughts down. Scott Miles recently wrote about how brands respond to crisis. And Jessica Harradine wrote about the new changes to Instagram and what this means for advertisers. 

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This Week in Social Media: May 7-13

Posted by Karim Kanji

From changing logos to actual improvements in platforms, this was another busy and fun week in the world of social media. 

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This Week in Social Media - April 29 - May 6

Posted by Karim Kanji

This has been a very busy week here at the office as well as in social media. Here is a quick run down on what happened around the world in social media:

Instagram announced that it is expanding their popular Carousal ad unit to now include video - ow.ly/4nqa0q

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This Week in Social Media: April 22-28

Posted by Karim Kanji

Here is what we hope to be a weekly report from Active International's social media team, iNvolved Media.

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